Disney Warns Google Over AI

Disney has formally demanded that Google stop allowing its AI models to generate content featuring Disney-owned characters like Mickey Mouse and Elsa. The entertainment giant has issued a cease-and-desist letter to Google, spotlighting the growing legal friction between copyright holders and tech companies developing generative AI.

This move comes as AI-generated art and text become increasingly sophisticated, making it easier for users to create content that directly mimics or includes copyrighted characters. Disney, known for fiercely protecting its intellectual property, is among the first major studios to take direct legal action against a tech platform over AI outputs.

The dispute raises questions about the responsibilities of tech giants like Google when it comes to moderating AI output and respecting copyright law. As generative AI tools become part of everyday life, expect more showdowns between media companies and the tech world over who really owns the rights to AI-created content.

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